ID Logo Illusio Design - Creative Collective
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Today is Friday. Nov 21, 2008

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At Illusio Design, we deploy a simple and effective design process to all our initiatives. Our 3 Phase Approach of Defining, Designing, and Deploying provides a flexible framework for each project. By adhering to this methodology, it ensures project goals are maintained and completed in an organized manner. While each project is different - from creating animated screensavers to the development of a website, our 3 Phase Approach remains consistent.

Phase 1 - Define

The objective of the Define Phase is to understand our clients' business objectives, target audience and any other parameters involved in the project.

  • Define our clients' competitive landscape
  • Define and understand the client's key objective
  • Assist our clients in the conveying their brand attributes
  • Define and understand target users and market segments
  • Review of project parameters including budget, targeted goals, timing, etc.
Phase 2 - Design

During the Design Phase, we brainstorm, develop, and present design directions for client review and approval. After arriving at an approved design concept, Illusio Design implements the project initiative.

Phase 3 - Deploy

As a final step with the Deploy Phase, we upload all electronic files and necessary documents. We follow up by extensive user testing and initiating a marketing schemes for our client.

  • Conceptual brainstorming
  • Design development and refinement
  • Application and extension of approved design
  • Development of final electronic artwork
  • Implement HTML and/or Graphic production
  • Implement Flash and/or Multimedia production
  • Initial upload of project for client review
  • Upon approval - live deployment of initiative
  • Extensive User Testing of initiative
  • Ensure Mac & PC compatibility
  • Create and initiate marketing schemes
  • Ongoing maintenance
Communicating Through Design